I created Yaneth with the philosophy that fashion shouldn’t just be worn or seen, it should be felt. It can tap into the very essence of who we are. It’s emotional, a means of connection, and deeply human.
For too long, synthetic fibres have been sold to us as a vehicle for that experience.
My vision for Yaneth is to return luxury to its roots: premium natural fibres.
My husband is a seventh-generation wool grower, and that connection to land and fibre became the genesis of Yaneth.
I wanted to build something that honoured that heritage while reimagining it for modern women.
I began my career as an engineer, and at my core, I’m a problem-solver. That logical foundation informs how I build Yaneth: structured creativity with intention. Every detail exists for a reason. These are my tools for communicating my vision for the brand. A vision to create a product that holds more value than its price and a brand people feel proud to be part of.
It’s why we work with local Australian makers, why we offer an inclusive size range, and why we never compromise on the fabrics we choose.
Yaneth is an ode to directional minimalism and clothing that speaks through restraint, rich texture and uncompromising quality. It’s unfussy, quietly assured, and made to be felt.
Thank you for being part of this story, and for seeing what we see.
xx – Cathy
PS – I also write a weekly fashion and culture newsletter on Substack called Three Outfits. If you ever want to reach me directly, my inbox is always open: cathy@yaneth.com.au
Yaneth is a philosophy of understated confidence, where heritage wool meets modern design.
Rooted in the purity of Australia’s finest Merino wool, Yaneth explores the beauty of contrast—where the strength of wool meets the sensuality of silk, and structure flows with ease. Designed for the woman who moves with intention, each piece embodies a refined simplicity, balancing heritage with modernity and precision with fluidity.
Crafted locally from the world’s finest natural fibres, Yaneth is an invitation to embrace luxury that breathes—understated, enduring, and deeply felt.
Welcome to Yaneth. I’m Cathy, the founder and designer.
I created Yaneth with the philosophy that fashion shouldn’t just be worn or seen, it should be felt.
It can tap into the very essence of who we are. It’s emotional, a means of connection, and deeply human.
For too long, synthetic fibres have been sold to us as a vehicle for that experience.
My vision for Yaneth is to return luxury to its roots: premium natural fibres.
My husband is a seventh-generation wool grower, and that connection to land and fibre became the genesis of Yaneth.
I wanted to build something that honoured that heritage while reimagining it for modern women.
I began my career as an engineer, and at my core, I’m a problem-solver. That logical foundation informs how I build Yaneth: structured creativity with intention. Every detail exists for a reason. These are my tools for communicating my vision for the brand. A vision to create a product that holds more value than its price and a brand people feel proud to be part of.
It’s why we work with local Australian makers, why we offer an inclusive size range, and why we never compromise on the fabrics we choose.
Yaneth is an ode to directional minimalism and clothing that speaks through restraint, rich texture and uncompromising quality. It’s unfussy, quietly assured, and made to be felt.
Thank you for being part of this story, and for seeing what we see.
xx – Cathy
PS – I also write a weekly fashion and culture newsletter on Substack called Three Outfits. If you ever want to reach me directly, my inbox is always open: cathy@yaneth.com.au
